Showing posts with label Google Adsense. Show all posts
Showing posts with label Google Adsense. Show all posts

Good news for Nokia users who carry an N-Series or E-Series mobile phone. You can now download the Google Mobile app for your Nokia phone and search Google using simple voice commands as demonstrated in the following video.

Speak your queries instead of typing them


Google Voice Search app is location aware so you don’t have to mention the name of your city or locality when using location specific queries like “nearest pizza restaurant or “medicine shops”.

google voice for nokiaThe Google voice search app is integrated with Google Suggest but in addition to regular search queries, the voice app can also auto-suggest websites so you reach your favorites sites more quickly as you no longer have to type the full address of a domain.

In addition to Nokia S60 phones, Google Mobile App with Voice Search is available for BlackBerry, iPhone and Android based mobile devices.

The Google Voice Search application for Nokia is available for English as well as the Chinese Language. More details on the Google India blog and Google China blog.

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If you are using FeedBurner to syndicate the RSS feeds of your blog, you can now easily track all the incoming traffic from feed clicks through Google Analytics.

Just open your FeedBurner dashboard, click the title of your RSS feed and choose "Configure Stats" under the Analyze Tab. Tick the options that say "Item views", "Item click" and "Track clicks as a traffic source in Google Analytics" and save.

track feed clicks

In addition to click counts, you’ll also know the exact source from where that click may originated.
This is useful data because, for instance, it will help you understand if people who subscribe to your feed inside Google Reader are more engaged than your "My Yahoo!" subscribers (or vice-versa).

Traffic from clicks inside your RSS feed will be included under "All Traffic Sources" and "Campaigns." in your Google Analytics reports. Select "Ad Content" from the segment drop down in the traffic source data table and it will show you the incoming traffic from your RSS feed segmented by specific feed readers or email clients.

rss feed analytics

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google kids logoPuru Pratap Singh, a class IV student from Gurgaon in India, has won the Doodle 4 Google contest and you can see his artwork live on the Google India homepage.
The theme of this year’s Google Doodle contest was "My India".

Dennis Hwang, who is the creative genius behind every holiday logo that you see on the Google homepage across countries, was also in Delhi for the award function.

Puru, who is just nine years old, gets a laptop computer for winning the Doodle 4 Google Competition and his school (Amity) will receive a technology grant of around $2000 from Google India.

Some 4,000 logos were submitted by school students from across India for the contest and, though you won’t see any of them on the Google homepage, some of them very extremely creative. Here are my favorite picks:


incredible india

indian culture

indian soil

magical india

And here’s a time-lapse video that shows how Dennis Hwang draws a Google Doodle from start to finish.

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windows 7 theme Microsoft paid close attention to personalization in Windows 7, and shipped it with a gorgeous collection of desktop backgrounds and themes. Windows 7 also makes it easy for users to create their own personalized themes and then share it with other Windows 7 users.
If you are still using an older version of Windows (like Windows XP or Vista), you don’t have to feel left behind because, with some simple tricks, you can enjoy all or part of what these Windows 7 themes have to offer.

Use Windows 7 Themes with XP and Vista

First, launch the official Windows 7 themes directory and download some of the themes you like to your Windows XP or Vista desktop.

dowload windows 7 themes

These files have a unique .themepack extension which is just another zip format containing all of the elements of a theme including the background images, Aero glass colors, sounds, cursors, icons, screen savers, etc.

To use these files on an older version of Windows, you first need to extract them as only Windows 7 can natively understand the themepack format. You can either change the file extension of the Windows 7 theme file from .themepack to .cab and then extract the files with a right-click, or install the free 7-Zip utility as 7-Zip can automatically hand the themepack file format.


windows 7 themepack file Extract themepack with 7-Zip Rename to CAB and extract in Explorer

Once extracted, your theme files will now be in a new folder that has the same name as your original themepack.

Aero Glass Border and Desktop Backgrounds

Now that you have all the required files, its time to activate the Windows 7 theme on your non-Windows 7 computer.

If your computer is running Windows Vista that supports Aero, simply double-click the .theme file that is present in the them folder you just extracted.  This will set your windows border glass to the color of the Windows 7 theme and your wallpaper to the default background of the theme. However, this background picture will disappear when you reboot your computer, so you need to set that as a permanent background.

Set Windows 7 theme in Vista Vista - change background permanently

Windows XP does not support Aero glass, but you can still use the background images from downloaded Windows 7 theme on your XP desktop. You can find the backgrounds inside the themepack folder itself or in a sub-folder named DesktopBackground. Pick any image, right click on it, and select “Set as Desktop Background.”

Windows 7 like Desktop Slideshows for XP and Vista

Most Windows 7 themes consist of multiple background images and Windows 7 will automatically change your desktop background at periodic intervals using one of the images from the themepack. Windows Vista and XP do not support desktop slideshows, but you can easily bring that feature use the excellent and free John’s Background Switcher program.

To create a desktop slideshow, click the add button and choose “A folder on your computer.” Now select the Windows 7 theme folder that contains all the background images. The program allows lot of tweaking but you can skip that because the default settings are very similar to what you need for simulating Windows 7 behavior on your XP or Vista computer.

Add folder containing Windows 7 wallpapers Choose your Windows 7 Theme Folder

However, John’s Background Switcher by default shows the name of the image in the top right hand corner of the picture.  To remove this, click the “More…” button that has a gear icon on it.  Uncheck the box beside the 3rd entry which says “Show picture info on the top-right corner of the screen.”  Now click Ok, and then click Ok in the main window, and your desktop slideshow is all ready.
For RSS-enabled Windows 7 Themes
Some Windows 7 themes download images from the internet (via RSS feeds) when switching desktop backgrounds.
To know if the theme you are looking to port on your Vista or XP computer uses RSS or not, open the .theme file in a text editor like Notepad. Then search for the string “RssFeed” without the quotes. If you find that string, copy the link address of the RSS feed and, you can then use the “RSS photo feed” option in John’s Background Switcher program to create an RSS powered desktop slideshow on your XP or Vista machines.

Desktop Slideshow with RSS Add the RSS Feed from Windows 7 Theme

 

Windows 7 Sounds, Cursor, Screensavers, etc.

Most Windows 7 themes only contain a glass color and desktop backgrounds.  However, some may contain screensavers, sounds, cursors, and icons as well. The good part is that you can use the elements on your Vista / XP theme as well.

Sounds - You can copy the sound files (.wav) to the default media folder (C:\Windows\Media), and if you have set the Windows 7 theme in Windows Vista as described above, it will automatically these sounds.  Else, you will have to manually change your sounds from the Control Panel.

Icons - If the Windows 7 theme that you plan to use with XP or Vista contains a different set of desktop and system icons (.ico files), you may follow the directions below to apply them on your version of Windows:
  • For Windows Vista – Right-click on the desktop, select Personalize and choose “Change Desktop Icons.”  Select the items you which to change, click “Change Icons,” and browse to the location of new icons that are part of the Windows 7 theme.
  • For Windows XP – Right-click on the desktop, select Properties and choose "Customize Desktop" under the Desktop tab. Select the items you wish to change, click “Change Icon,” and browse to the location of the icons from your theme. 
A: Change desktop icons in Vista B: Change desktop icons in Vista A: Change Desktop Icons in Windows XP B: Change Desktop Icons in Windows XP

To change icons of individual programs, simply right-click on the program shortcut on your desktop, select Properties, and click the button that says "Change Icon" in the Shortcut tab. Browse to the location of the icon extract from the Windows 7 theme and select the one you want to apply.

Screensavers – For using a Windows 7 screensaver inside XP or Vista, just copy the relevant screensaver files (.scr) into your Windows system folder usually located at C:\Windows\System32.  Now, change your system screensaver using the usual method. Please remember that not all Windows 7 screensavers will work correctly on previous versions of Windows.

Cursors – You can copy the Windows 7 cursor files (.cur or .ani) to C:\Windows\Cursors on XP or Vista, and then apply the new set using the mouse settings under Control Panel. Use the [Control Panel\Cursors] of the .theme file (see example) to understand the default cursor mappings.

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The Chrome OS team has a produced a new Common Craft style video that gives an overview of the new Chrome OS is 3 minutes.

Here’s a high-res screenshot of Chrome OS..

google chrome os

..and here are some Chrome OS screenshots captured from the press event:

1. Chrome OS Application Menu

program menu

2. Chrome OS Media Browser

media_browser

Cloud Storage - Everything you save inside Chrome OS is put on the cloud like this notepad application which will sync with Google Docs.

cloud_storage

4. Arrington from TechCrunch -- Live-Blogging the Chrome OS event

live blogging chrome

5. Switching between Chrome instances - It’s much like Alt+Tab of Windows 7 with live preview

alt_tab

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on Thursday, December 10, 2009

Google Earth is probably the first and only desktop application to have AdSense Ads. These ads are is now showing in at least two different places inside the application:

Figure A: When you search for a location or business, the ads are displayed in the search results itself.

AdSense Ads in Google Earth

Figure B: When you click a placemark (any red pin on the map), the ads are displayed next to the review /address of that location.

Pop-Up Ads in Google Earth

Google makes an exception
I find this interesting because Google policies strictly don’t allow software developers to integrate AdSense ads in their desktop applications. If that policy changes, we could see more and more of Office 2010 Starter or FeedDemon like applications that are completely free to the end-user but supported by web advertising.

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If you are curious to know the average CPM rates for online advertising across verticals, this graph from Adify should give you a good idea.

CPM trends across verticals

Online Advertising - CPM Rate Chart

Except Food, Entertainment and Real Estate, the CPM rates for display ads have declined across industries in the last three quarters which is quite good news for online advertisers but not so good news for web publishers and bloggers.

For some unknown reason, this Adify Report excludes the Technology sector which also commands high CPM rates (the CPM rates for tech industry were around $15 in Q2 2009).

CPM = cost per thousand ad impressions.

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on Thursday, December 3, 2009